Do You Know What Your Users Are Doing Inside Your Web or Mobile App?
I’m not talking about high-level stats like sign ups or downloads. Those are easy to figure out.
I’m talking about specific and actionable insights like:
- What attributes do my best users share e.g demographics, traffic source, etc?
- What does an average user do after signing up for my product?
- Where are users getting stuck in our onboarding funnel?
These are the kind of insights that can help you improve your key metrics by 10%, 50% and even 100%.
You can get these kinds of insights from different analytics tools. Mixpanel, Amplitude, Kissmetrics, Heap Analytics, Segment and the list goes on.
However, before you can start getting these insights, you need to implement one of these tools. To properly do that, you need to complete an Excel or Google Sheets tracking plan.
This is the one tool that can help you avoid most of the mistakes that come up when setting up event-driven analytics tools.
I prepared a short video that will show you how to do this plus I’ll give you the same template that I use with my own clients. You can download both of these things by clicking the link below:

WHAT CLIENTS (AND READERS) ARE SAYING
OUR WRITING HAS BEEN FEATURED HERE



