Practico Analytics Blog

November 2, 2016

Creating an Analytics Strategy That Can Scale With Your Company

Today I want to talk about how to create an analytics strategy. I can already hear people clicking to exit their tabs or move away from their computers but don’t do it! This is actually a crucial component and skipping it can have serious consequences. You see, analytics will be […]
October 25, 2016

Using Web Analytics: Fundamental Principles You Need to Keep In Mind

Before looking at any tools or tactics, you need to understand the fundamental principles of web analytics. This is your guide for that.
September 8, 2016
Creating a KPI Dashboard for Business Metrics

KPI Dashboard: How to Easily Track Your Most Important Business Metrics

If you’re like most companies, you love checking your business metrics but you hate all the work needed to generate these reports. If that sounds like your company then you need a KPI dashboard.
August 23, 2016
Tag Manager: How to Easily Manage Your Marketing & Analytics Tools

Tag Manager: How to Easily Manage Your Marketing & Analytics Tools

If you have ever added analytics events to your app, you know it can be a pain to manage them. The common solution to this problem is to use a tag manager. If you’re aren’t familiar with tag managers then this article will give you a crash course in two of […]
August 16, 2016
Product Marketing: 10 Analytics Tactics for Exponential Startup Growth

Product Marketing: 10 Analytics Tactics for Exponential Startup Growth

In this post, I want to give you 10 analytics tactics that you can use right away to drastically improve your product marketing efforts. These hacks are things that I see companies get wrong all the time but can be easily fixed. As you read through them, I want you to keep […]
August 9, 2016
SaaS Analytics - The Best Tools for Analyzing Your Data [Case Study]

SaaS Analytics: The Best Tools for Analyzing Your Data [Case Study]

These are the best analytics tools for SaaS companies as voted by 13 experts.
July 5, 2016
Startup Growth: How the Right Mindset Changes Everything

Startup Growth: How the Right Mindset Changes Everything

The lessons I learned on growth hacking from NBA champions Kobe Bryant and Lebron James.
June 28, 2016
Scientific Method in Business: Lessons from Facebook's Exponential Growth

Scientific Method in Business: Lessons from Facebook’s Exponential Growth

Do you know what it takes to achieve exponential startup growth like Facebook? For reference, the chart for user growth at Facebook during the first few years is below. This is the classic “up and to the right” chart that we all want. So how do you achieve this kind of […]
June 21, 2016
Mobile App Retention Rates: What's a Good Retention Rate and How to Measure It

Mobile App Retention Rates: What’s a Good Retention Rate and How to Measure It

We all understand the importance of retaining the users we acquired especially as our marketing and sales costs increase. Good mobile app retention rates can even be the crucial difference in startups that succeed and startups that fail. Bad retention can kill your startup so let’s figure out how to […]
June 7, 2016
How to Choose The Right Analytics Tools That Will Help Your Startup Grow

Analytics Tools for Startups: Developing an Analytics Strategy for Growth

You need the right analytics tools to grow but how do you choose among hundreds of options? Its time to prepare an analytics strategy.