September 16, 2020
Product Analytics Framework: Finding Your Everest and Inner Karate Kid

Product Analytics Framework: Finding Your Everest and Inner Karate Kid

Let me make this clear. If you’re not using a product analytics framework to guide your decisions, you’re wasting yours and your team’s time. Building great products is hard and you need all the help […]
August 5, 2020
SaaS Onboarding: How to Consistently Delight Users

SaaS Onboarding: How to Consistently Delight Users

To understand what a good SaaS onboarding experience looks like, think back to your most memorable interactions with other businesses. Perhaps they took place at a hotel while on vacation or maybe there’s a local […]
May 27, 2020
Stop Complicating Product Usage: Getting Started in 3 Steps

Stop Complicating Product Usage: Getting Started in 3 Steps

Ah the world of product usage. This is an idea that doesn’t need any pitching. Any company understands the value of it right away. Knowing how your users are engaging with your product is critical […]
March 11, 2020
Demystifying Causation vs. Correlation In Your Product With Real-World Examples

Demystifying Causation vs Correlation In Your Product With Real-World Examples

As teams go deeper into analyzing their product, they are bound to come across a question that might haunt their dreams: are we looking at causation vs correlation? All teams will discover patterns in how […]
March 4, 2020
North Star Metric Guide: Lessons from Amazon, Airbnb, Spotify & Gojek

North Star Metric Guide: Lessons from Amazon, Airbnb, Spotify & Gojek

Simplification and common sense are surprisingly rare these days. It’s not because companies don’t want these things but because it is really easy to overcomplicate how you approach things. Metrics and KPIs are no different […]
October 18, 2017
App Onboarding Best Practices: Lessons from Slack, Stripe and Spotify

App Onboarding Best Practices: Lessons from Slack, Stripe and Spotify

When was the last time that you were wowed as your were purchasing something? This can include how you were greeted, the service you received and the actual exchange of money. If I had to […]
October 11, 2017
Customer Onboarding Metrics for High Growth Products and Teams

Customer Onboarding Metrics for High Growth Products and Teams

One of my favorite parts of any presentation is the Q&A portion. Sometimes I even get to answer questions for 20 – 30 minutes. My second favorite thing would be to hold a panda in […]
June 29, 2017
Product Analytics: Everything You Need to Know Including Advanced Tactics

Product Analytics: Everything You Need to Know Including Advanced Tactics

I remember when I read that email. One of my clients was doubling down on their product analytics. I was excited. It was clear that this was their biggest problem but they weren’t spending enough […]
February 7, 2017
How Mint.com Uses Automated Customer Lifecycle Notifications to Improve Retention

How Mint.com Uses Customer Lifecycle Notifications to Improve Retention

Let me paint a picture that you might have experienced. Your marketing team just completed an expensive acquisition campaign yesterday. You acquired thousands of new users and you’re already thinking of how to scale this […]
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